What is visual aid in pharma?

Visual Aids are type of illustrative matter created to express given information for users so they can understand the specific message more easily. Similarly Pharma visual aids are used to illustrate molecule compositions and to promote brand name to market/ healthcare professionals.

What is IVA in pharma?

Pharmaceutical Sales organizations are leveraging the digital channel to maximize increasingly limited physician face-time. Complementing or replacing the traditional print Vis Aid, an Interactive Visual Aid (IVA) provides an opportunity to increase the level of interaction and engagement with the physician.

What is visual aid design?

Effective visuals help your audience understand and remember the key points of your presentation. Overhead projectors and slides, blackboards, handouts, and computer programs like PowerPoint can greatly enhance your message if they are used effectively.

What is a digital visual aid?

Visual aids are items of a visual manner, such as graphs, photographs, video clips etc used in addition to spoken information. Visual aids are chosen depending on their purpose, for example, you may want to: Summarise information.

What is detail aid?

A printed booklet, brochure or an electronic document containing product information, usually relating to its efficacy, tolerability, dosing and administration together with clinical trial data supporting the manufacturer’s claims.

What is a core visual aid?

A master visual aid (MVA) is a core deliverable for the brand marketing team and the key piece that sales representatives use in their interactions with providers. It usually contains the key messages for the brand along with key data on the drug.

What are the examples of a visual aid?

Following are some commonly used visual aids:

  • PowerPoint. Microsoft PowerPoint is probably the most commonly used visual aid for presentations as one can easily create attractive and professional presentations with it.
  • Whiteboards.
  • Video clips.
  • Charts and graphs.
  • Handouts.
  • Flip chart.
  • Props.
  • Overheads.

What is remote detailing in pharma?

Remote detailing This takes the physical detailing meeting online, enabling pharmaceutical representatives and medical science liaisons to quickly schedule appointments when they are most convenient for HCPs. It works through a standard internet connection.